Company Information

Sports	Snowboard
Available in	all around Europe
Languages	English
Readership	77,200
URL	www.method.tv
Website Features	With a fresh 12-minute magazine-style episode released every two weeks, leading event coverage and a huge back-catalogue, Method.TV delivers a huge range of quality programming to a growing army of regular viewers. •  A fresh 12-minute magazine-style   episode released every two weeks. •  Live & Nightly coverage of key events •  ‘First-to-Post’ high quality production-value contest reports •  Method TV specials released throughout the winter •  Archive material (interviews, events, trick tips, making-of etc) available in various formats

Description

When every aspect of snowboarding has been written about, every big name pro has been interviewed (twice) and every mag on the shelf looks and sounds the same, how do you stand out from the rest?

By getting snowboarders to talk and write about everything and anything… besides snowboarding. Starting with a conceptual cover shoot, each issue takes a different theme that runs throughout the mag. Sometimes it’s funny, sometimes serious; but it’s never boring, and no two issues are ever alike.

The end result is pros who finally get to talk about more than their last video part, and (some) readers who actually read.

As for the rest, stunning photography, fresh design, extra gallery pages and deluxe paper stock guarantee that you don’t need words to see Method flies strictly business class.

 

HISTORY:

Back in 1994 www.methodmag.com emerged as one of the very first snowboarding websites. In 2000, the legendary Drew Stevenson launched Europe’s first VHS snowboarding video magazine, Method Mag. In 2003 we launched the first-ever Mag & DVD combo. Three years later method.TV was born.

Times change… quickly. With high-speed internet becoming a part of everyday life, more and more of us are downloading our entertainment. Simply put, online digital media is expanding rapidly, while print and DVD sales are in constant decline.

The game keeps changing.
And Method keeps changing the game.

In October ‘06, we launched METHOD.TV – The first website of its kind: a complete online snowboarding TV station alongside our website, www.methodmag.com.

In the first year, more viewers visited than had watched the DVD – 70,000 users per week by Jan ’07. By Jan '08, traffic had  doubled.